The interest of creating beautiful monumental frescoes in black on black, matte and glossy in the entrance hall of a large company
In a world where image and aesthetics are central, workspace design has become a strategic lever for strengthening a company’s brand image and identity. Among the emerging trends in interior design, the creation of monumental frescoes in black on black, combining matte and glossy effects, stands out for its elegance and modernity. Installed in an entrance hall, this artistic approach can transform a simple reception area into a real visual and sensory experience. But why is this aesthetic choice relevant for a large company? Here are a few reasons why such an approach is useful.
1. Elegant and sophisticated aesthetics
Black has always been synonymous with sophistication, elegance and mystery. By creating a monumental black-on-black mural in an entrance hall, the company opts for a minimalist, yet powerful approach. The subtle contrast between matte and glossy adds depth and relief to the work, creating a captivating textural effect that catches the light in a discreet but effective way. This aesthetic plays on simplicity and refinement, while avoiding visual exuberance. It gives a chic and timeless look to the reception area, reflecting an image of seriousness and professionalism. For a large company, this design choice reflects a perfect mastery of the image, combined with values of rigour, modernity and sophistication.
2. Strengthen brand identity
A black-on-black mural in the entrance hall can also become a symbol of the company’s identity. This artistic choice offers the opportunity to visually communicate key values. By integrating patterns, shapes or symbols specific to the company into the mural, it becomes an extension of the brand and participates in its storytelling. For example, geometric lines or abstract patterns can represent innovation and technology, while organic shapes can be reminiscent of environmental or ethical commitments. Black, with its association with strength and stability, reinforces this idea of a strong and ambitious company, always looking to the future.
3. An immersive and sensory experience
One of the great strengths of black-on-black murals is their ability to create a unique sensory experience. Unlike more colorful and classical works of art, these frescoes play on contrasting textures and plays of light, inviting the viewer to observe closely and explore details. The eye is drawn to the reflections, the subtle nuances, thus creating a dynamic interaction between the work and the people who contemplate it. In an entrance hall, this effect can be particularly striking. It creates a strong first impression for visitors, clients or partners, who are welcomed into a singular artistic environment. This type of immersive experience encourages curiosity, reflection, and wonder, turning the passage through the lobby into a memorable one.
4. A sophisticated transitional space
The lobby is often perceived as a simple transitional space, a place that you quickly cross on your way to a meeting or office. By installing a monumental fresco in black on black, the company gives this space a new dimension. It is no longer a simple waypoint, but a place that challenges and invites us to take a moment to observe and appreciate art. It also offers a subtle message about the importance of attention to detail, thought, and consideration, which are essential values in the workplace. In addition, a monumental fresco in an entrance hall sets up a visual dialogue from the first contact, sending back an image of prestige and seriousness.
5. Foster a sense of belonging
Beyond the impact on external visitors, a black-on-black mural can also have a positive effect on employees. This type of artistic design can become a real source of pride for employees, who evolve in a neat and unique aesthetic environment. This helps to strengthen the sense of belonging to a company that invests in inspiring and stimulating spaces. The choice of workplace decoration often reflects the company’s philosophy. By opting for a sober but spectacular fresco, the company affirms its commitment to excellence, originality and aesthetics, which can also result in better talent retention and greater team engagement.
And finally to summarize…
Creating a monumental fresco in black on black, playing on the contrasts of matt and glossy textures, in the entrance hall of a large company is much more than a simple decorative choice. It is a real visual communication tool that reflects the identity, values and ambition of the company. This artistic approach gives the lobby a sophisticated and immersive atmosphere, capable of captivating visitors and inspiring employees. By focusing on a clean but powerful aesthetic, the company affirms its desire to stand out while offering a unique and memorable visual experience.
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